Dansu Dansu

Krizė JAV paveikė ne vieną reklamos agentūrą, turėjusią atleisti darbuotojus. Media Post rašo:

A new survey from the ANA (Association of National Advertisers) shows that the recession had a more profound effect on the marketing industry than predicted just six months ago,.  Following up on a survey conducted in August, the second survey conducted on this topic reveals that more companies are identifying cost savings and reductions (93% as opposed to 87% six months ago) and that 37% of respondents today plan to reduce budgets by more than 20%, up substantially from the 21 % of respondents in the first survey.

Kadangi situacija vis dar išlieka įtempta, galima stebėti įdomų fenomeną – kaip atleisti darbuotojai ieško išeičių. AdAge.com pasirodė straipsnis apie specifinį blog’ą, skirtą bedarbiui reklamos industrijos profesionalui:

The former senior copywriter at Arnold, Boston, is in the process of transforming his 3-month-old blog for the advertising industry’s growing pool of unemployed, Please Feed the Animals, into what he hopes becomes the de facto industry site at which job seekers and advertising agencies can find each other.